Initiatives for Biodiversity Conservation

Recognizing the importance of the ecosystem services provided by biodiversity and the impact of our business activities on biodiversity, The CITIZEN Group has established The CITIZEN Group Biodiversity Vision and is working together with local communities to conserve biodiversity.

The CITIZEN Group Biodiversity Vision (Established in April 2020)

Basic Policy

Recognizing that our business activities benefit from and have an impact on ecosystem services, The CITIZEN Group is united in its efforts to conserve biodiversity in order to contribute to a sustainable civil society where people and nature can live in harmony and peace of mind.

Priority Policy
  1. We will provide attractive environmentally friendly products and services that inspire people to respect and live in harmony with nature.
  2. We will promote the greening of business premises in consideration of biodiversity.
  3. We will actively disclose information on our environmental initiatives and deepen communication with society regarding biodiversity.
  4. We will promote environmental and biodiversity conservation activities in local communities.
  5. We will provide education on ecosystem services to all employees to deepen their understanding of biodiversity conservation.

Promoting Activities to Preserve Biodiversity

Based on the Group’s Biodiversity Vision, The CITIZEN Group continues to resolve issues related to biodiversity and conduct conservation activities in the regions where it operates.

In 2020, CITIZEN WATCH initiated the Eco Tree ACTION program, wherein customers opting out of receiving a box for their purchased CITIZEN brand watch have a mangrove seedling donated through the international NGO, NICE. Additionally, since the same year, CITIZEN WATCH has been transitioning to digital instruction manuals available in nine languages, replacing the previously printed paper manuals. This effort has resulted in an annual reduction of 20 tons of CO2 emissions (equivalent to the yearly carbon absorption of 1,400 cedar trees) and the conservation of 37 tons of paper (equivalent to the volume of 3.7 buses).

CITIZEN WATCH also endorses the Ministry of the Environment's "30 by 30" alliance, which aims to conserve at least 30% of Japan's land area as a natural environmental area by 2030. CITIZEN WATCH joined this alliance in FY2023.

[Case Study] Eco Tree ACTION Program to Donate a Mangrove in Exchange for a Box for Watch

CITIZEN WATCH

Starting on November 1, 2020, CITIZEN WATCH has been conducting Eco Tree ACTION program in which a mangrove* seedling is donated through the international NGO, NICE if a customer chooses not to need a box to put a watch in when purchasing a CITIZEN brand watch.

Under this program, approximately 25,000 seedlings were donated in FY2023, and approximately 25,000 boxes are equivalent to approximately 2.2 tons in terms of CO2 emissions (equivalent to the annual CO2 absorption of approximately 155 cedar trees).

Mangroves absorb a large amount of carbon dioxide from the atmosphere and contribute to the prevention of global warming, which is considered a factor in climate change. The planting of mangroves helps not only protect the diversity of many species living in brackish water, but also the livelihoods of people living in coastal areas.

  • * Plants that grow in brackish water areas where seawater and freshwater are mixed are collectively called “mangroves.”
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[Case Study] Conservation Activities for Endangered Species on the Business Sites

CITIZEN FINEDEVICE, CITIZEN MACHINERY, CITIZEN WATCH MANUFACTURING

At CITIZEN FINEDEVICE’s Kitamomaki Plant (Tomi-shi, Nagano Prefecture), one of the habitats for large shijimi blue butterfly, Shijimiaeoides divinus, which is listed as a class I endangered species, we are working as a member of the local “Protection Group for Shijimiaeoides divinus.” We have participated in the group’s conservation activities since 2003 by planting the bean plant “Clara” on the premises, which is a food plant for the butterfly, and by making efforts to maintain the habitat, including pest control. We are working on conservation activities by conducting field burning, which is carried out for the purpose of exterminating natural enemies for the butterfly such as moths and bees. We also sponsor “parent-and-child observation events” to deepen the understanding among the local community, open our grounds and facilities to the public, and attract many participants, not only from the neighborhood but also from outside the prefecture.

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Taking photos of Shijimiaeoides divinus alighting on its food plant, “Clara”
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Shijimiaeoides divinus

In addition, CITIZEN MACHINERY’s property is home to rare species and plants, such as Lycaeides argyrognomom and Formica yessensis, both of which are on the Red List of the Ministry of the Environment. Since the site was certified as a “natural symbiosis site,” a biodiversity conservation area designated by the Ministry in February 2024, we have been implementing conservation activities under the leadership of the Sustainability Promotion Team.

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Lycaeides argyrognomom
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Formica yessensis

[Case Study] “Growing Green” Certification of the Social and Environmental Green Evaluation System (SEGES) for the CITIZEN Forest

CITIZEN WATCH

In 2019, as a local disaster prevention measure, aging plants were removed, and the site was greened to meet the ratio of greening stipulated by the Factory Location Act. This is the beginning of the “CITIZEN Forest.” In 2021, it received the first Good Design Award as a Works, and in 2023, it also received the SEGES (Social and Environmental Green Evaluation System) “Growing Green Excellent Stage 1” certification.

From the perspective of improving the wellness of employees and the local environment, greenery is composed of native species that form the miscellaneous trees in the Musashino area. We provide comfortable places for birds and insects to fly in and out considering the ecological network. We will continue our efforts to maintain the greenery and coexist with nature and living creatures based on the planting management plan.

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